"As women, we should own our curves and wear what we feel comfortable in that flatters our figure. Our dresses help women do just that, so they come back for more!"
This is the philosophy behind the design of all our clothing designs. We are a brand that is formed by women and we create clothing for 'real' women like us. We understand that our bodies are not perfectly shaped as the 'typical 36-24-36' hourglass nor are they "slim-svelte" figures of a fashion model, and we design clothing accordingly. Over the years and our interactions with women in our community, we have also realized that most women have some inhibition or the other with one (or more) body parts and inadvertently they try and find fault with their own body shapes. So, we have designed clothing that makes you feel happier with your own curves when you look in the mirror!
So, how do our dresses and tops help you ‘fix it'? Well, each garment has been designed to handle the issues women most complain about.
- Want to hide that tummy bulge? Well, the ruched sides on our dresses do just that!
- Got flabby underarms you want to hide? Our short and long-sleeved options help you cover up with confidence.
- Want to keep your thighs out of sight? Every one of our dresses has good coverage in the overlap. So, no inadvertent gust of wind or seated position will flash your modesty unexpectedly and will keep your legs covered at all times!
- Not a size 10? (who is nowadays?) With our flexible sizing, well-fitting designs, and stretchable fabrics, any unsightly lumps and bumps are banished.
As we age, our bodies change shape and there is absolutely no reason to beat ourselves up and compare ourselves to what we looked like 2,5,10 or 15 years ago! If as women, we could, in general, keep reminding ourself this every time we talk about how much weight we have put on or how our arms, or hips or bust are so out of proportion, we would see ourself embracing and celebrating those very curves that make up the bundle of joy that we are for our loved ones!
Do celebrate your curves..and remember that whatever your curves, we've got you wrapped :)
PS_Featured here 4 gorgeous women from our community - and all wearing the same size (Small)